The investment management firm will now be known as EdenTree Investment Management.

UK-based Ecclesiastical Investment Management has officially rebranded to EdenTree Investment Management.

The firm has launched a redesigned website using its new visual identity. Although the legal name of the fund structure will change, all individual fund names will be unaffected. No other structural or legal changes will be made and the business will remain part of the UK's Ecclesiastical group.
 
“Today marks a major strategic milestone for the company and the rebrand represents our future growth ambitions,” said director of group investments and fund manager at EdenTree Investment Management, Sue Round.
 
“We will continue to operate an active, value-based approach to stock picking, building on the track record of delivering profit with principles for investors and charities. Responsibility forms the backbone of everything EdenTree does, from our long-term investment approach to our stance on sustainability.”