WM Market Reports
European Investors Are Mostly Confident Of The DIY Approach
A study of affluent European retail investors finds that, with certain exceptions, most of them are either confident or very confident they can take a hands-on approach to running their portfolios.
A survey of more than 1,000 investors in European nations found
that 60 per cent of them were either “fairly” or “very” confident
in do-it-yourself investing, suggesting they have limited regard
for the supposed added value of professional guidance, a report
from Cerulli Associates, the analytics firm, says.
In Germany, Switzerland and the UK, these high levels of self
confidence in DIY investing were evident, the firm said.
This is less the case in Spain, where only 26 per cent had
faith in their DIY talents. The findings came from the firm’s
European Investor Segmentation 2016: Building Bridges with
Clients report.
On a cautionary note, Cerulli said investors' willingness to
construct their own portfolios may also reflect the nature of the
sample - participants had at least €200,000 ($212,508) of
investable assets and wealthier investors tend to be more
financially literate than the average person.
"In practice, investors might not have the time to build and
monitor a portfolio and they do not necessarily believe that they
could do so better than their advisors. Nevertheless, they feel
that they could get by with a minimum level of guidance," said
Barbara Wall, managing director at Cerulli.
"The high confidence among investors in sophisticated markets
reflects the level of financial education in Europe; it also
suggests that investors in these countries might have a limited
regard for professional advice," Wall said.
Robots getting some love
Robo-advice is also increasingly popular with European investors.
The UK has the largest and most developed robo-advice market in
Europe and 42 per cent of UK respondents to the survey said
that they would consider investing via an automated online
investment tool, the report said.
The report also noted that younger investors are keener to use
online tools to manage their money, but that this was by no means
a market out of the older generation's interest. The ages of the
1,500 investors who used Italian retail bank CheBanca's
robo-advisory tool, Yellow Advice, in its first six months ranged
from 35 to more than 55, Cerulli noted.
Among other findings, 34 per cent of Swiss respondents say they
have no knowledge of robo advisors.
In its third iteration, the Cerulli report examines six markets:
the UK, France, Germany, Switzerland, Italy and Spain. It
examines the behaviours, attitudes, and evolving needs of mass
affluent and high net worth investors. Data included in the
report comes from proprietary research, including more than 50
interviews with asset managers, independent financial advisors,
private bankers and wealth managers.