Strategy
OPINION OF THE WEEK: HSBC's Restructure Highlights Regional Differences
![OPINION OF THE WEEK: HSBC's Restructure Highlights Regional Differences](https://wealthbriefing.com/cms/images/app/Banks%2C%20wealth%20managers/HSBC.jpg)
A number of thoughts are prompted by the restructuring announcement of UK/Hong Kong-listed HSBC this week.
When HSBC, under its new
CEO Georges Elhedery, created headlines earlier this week by
announcing its first ever female chief financial officer, Pam
Kaur, and
restructured its business lines, it did not immediately set
the stock market alight.
Shares in the London-headquartered bank (it is listed in the UK
and Hong Kong) are up by about 7.5 per cent so far this year,
slightly outperforming the FTSE-100 Index of blue-chip UK stocks.
The four new divisions (as of the start of 2025) are Hong Kong;
the UK; corporate and institutional banking; and international
wealth and premier banking.
The fact that international wealth and premier banking – which
includes private banking, a business for HNW and ultra-HNW
clients – has its own division and boss (Barry O’Byrne) is a
clearly good sign in terms of HSBC’s focus on this area as a
priority. Given its Asian heritage, and the rise of a large and
growing affluent middle class in that region, it makes sense for
HSBC to position itself accordingly. For example, it has sought
to tap into the
Wealth Connect system hooking up affluent investors in
mainland China, Hong Kong and Macao. It is significant in
Southeast Asia and hubs such as Singapore.
But perhaps the creation of two divisions, explicitly putting
Hong Kong and the UK into separate areas, is the most significant
move of all. It makes crystal clear what perhaps ought to have
been evident for years, that the Hong Kong and UK sides of the
business are radically different. And it is also bound to fuel
speculation that at some point, maybe if geopolitics become ugly,
HSBC might want to achieve a relatively amicable separation from
its Asia business. Of course, it is unlikely to be ever conceded
in public, but one wonders whether that contingency is being
planned.
There have been calls in the past to break this banking behemoth
apart – still arguably one of the few truly global banks.
For example, Ping An, the Asia-based insurer, has called for HSBC
to be
broken up, unlocking the value it says is being hampered by
its structure. The firm has been building a stake in the lender
since 2017. The group first proposed to split off HSBC’s Asian
operations in April 2022. In May this year, Ping An cut its HSBC
stake, perhaps taking the view that its calls for change were not
bearing the fruit it sought. At around the same time, Noel Quinn,
CEO, surprised markets by announcing that he was standing down,
handing the keys of office to Georges Elhedery.
Perhaps it is inevitable in these troubled times that a bank with
feet planted in Europe and Asia is going to come under scrutiny
over its ability to withstand the “deglobalisation” trend
that some fear is already under way. Tensions between the West
and China are very much in the back of executives’ minds.
In the past, HSBC has made a point of its one-bank, integrated
model being a net positive. By making it clear that there are
distinct Hong Kong and UK business divisions, the bank is
keeping speculation bubbling of a possible change down the
line.